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Marketing

High Quality Labels Will Increase Sales

Product Labels are the ‘Silent Salesperson’ within your business, the most powerful marketing tool your business has and the most cost-effective way to increase or maintain your market share.
Product Labels are what sell your product by providing your potential consumer with the necessary information to make an informed decision to purchase.

An attractive label will ensure your product is noticed on the shelf to catch the consumers eye and get their attention, making their decision to purchase easier.
The design of the label can substantially affect its level of preference by offering prompts to the consumer, such as the quality of the product and the recognition of the brand as labels build the brand on the front line.

A strong company name will often transfer powerful associations to new products such as Kellogg’s, SAMSUNG and Ford by instilling a sense of assurance as the brand can be easily recognised.

This triggers the consumer to try other products within that brand and reinforcing commitment in the brand that they have come to know.

Therefore, the easiest and generally the cheapest way to improve sales is to repackage products to attract the consumers attention.

Label Image are also able to supply other marketing material such as flyers, pamphlets, booklets, pads and shelf wobblers.

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